Subliminal messaging – we’ve all heard about it. But it doesn’t really work, right? New research from Valentin Dragoi’s lab at the University of Texas at Houston suggests that subliminal images can ...

You’ve probably heard the phrase “catch your sub” — a playful way of referring to moments when someone gives a subtle, indirect hint or message. While it’s commonly used in social situations, the ...

BBC R&D were approached last year by Radio 4 documentary producer Phil Tinline to help with a documentary he was putting together surrounding the myths and truths of subliminal advertising in video.

We all know that looks matter. What most of us don’t understand is just how much looks matter—and how difficult it is for us to ignore a person’s appearance when making a social judgment. I’m not just ...